2025 PRMA Private Client Insurance Insights Survey
Bridging the Gap:
2025 PRMA Private Client Insurance Insights Survey
Are Your HNW Clients Truly Protected? Today’s high-net-worth (HNW) homeowners face a rapidly evolving risk landscape—where global chaos meets personal vulnerability. But are their concerns about property, cyber and legacy protection matched by their insurance coverage?
What We Discovered: PRMA’s nationwide survey of 250 HNW homeowners (each with $5M+ investable assets) reveals critical gaps between concern and preparedness and confidence and coverage.
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Unmatched Concerns, Uncertain Coverage
95% feel confident in their insurance, yet 65% worry about what’s excluded.58% have taken steps to improve cybersecurity but want to do more.
The Claims Paradox
87% are satisfied with claims overall, but speed and reimbursement remain pain points.Clients with specialist insurers are 93% satisfied, but only 33% are "very satisfied," citing slow resolutions.
The Hard Market Reality
1 in 5 HNW clients have struggled to get homeowners insurance—rising to 30% in high-risk states.63% have paid higher premiums; over half have accepted lower coverage or new exclusions.
Digital Risk is Real
28% have experienced a cyber event (identity theft, fraud or breach).Younger HNW clients are twice as likely as Baby Boomers to seek cyber coverage.
Legacy at Stake
69% own valuable collections (jewelry, art, cars), but many lack comprehensive coverage.57% plan to pass these assets to the next generation, signaling a growing need for legacy-focused advice.
Why This Matters for Advisors: HNW clients don’t just need policies—they need proactive, holistic risk partners. The most successful advisors will step into the gap, offering expertise across property, liability, cyber and legacy planning.
Get the Full Report: Unlock exclusive insights into the priorities, challenges and expectations of the modern HNW homeowner. Discover how you can build loyalty, deliver real value, and become an indispensable advisor. Click here to download.
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