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Profile: Samantha Hennessy

I believe strong education and strong marketing share the same foundation: clarity, trust, and purpose. I lead education and marketing at PRMA, shaping how professional learning, content, and communication come together for the private risk management community. I began my career as an insurance broker at HUB International and later worked in design and marketing, where I developed a deep appreciation for visual communication and message discipline. That blended background informs how I approach education today, ensuring learning experiences are not only accurate and practical, but also well-structured and thoughtfully presented. In my role, I oversee credentialed programs, events, and content initiatives that support professional growth and elevate industry standards. My work focuses on aligning educational strategy with clear messaging and cohesive design so members experience PRMA as both credible and intentional at every touchpoint.

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